EST. MMXXVI · A PUBLIC RECORD
2 CONFESSIONS · 42 CASESConfess
CR-03217.07.MMXXVI

I made the vape beautiful. Small enough to palm in class, styled like a tech gadget instead of a cigarette, flavors named like candy. We said it was for adult smokers. The design language said otherwise — and it worked on exactly who it spoke to.

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Case of Record

Drawn from the public record, written in the ledger's voice. No individual confessed this entry. The mechanism is documented; the taxonomy is the point.

Source Connecticut Attorney General — $438.5m multistate settlement with JUUL Labs (September 2022)

Attribution
No individual confessed this entry
Tags
Underage targetingAddictive designSafety neglect

This entry is part of the ledger’s canon, not Volume I. It establishes a named mechanism so that a confession has something to be measured against — read why the canon exists. Real confessions live in Volume I, and the voluntary contributions given alongside them fund scholarships at the School of Critical Design.

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